Revlon Business Strategy

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Business Strategy (Paperback)

Business Strategy (Paperback)


$158.92


Business Strategy: An Introduction is an accessible textbook providing a straightforward and comprehensive guide to strategic management for undergraduate students of business and management. It presents complex issues and concepts in a clear and concise manner and is a definitive guide for those new to the subject. 

Kellogg On Strategy

Kellogg On Strategy


$36.3


Written for business executives and MBA students, Kellogg on Strategy is a practical guide to choosing the right strategy for your business and applying it correctly. Rather than covering the basics of strategy, this expert guide shows you how to use strategy effectively so your business can succeed. You`ll learn to analyze your current competitive position, develop the perfect strategy to match your goals, and apply that strategy thoughtfully and effectively. Inside, you`ll find expert guidance on: * Measuring your firm`s competitive advantage * Analyzing opportunities and threats in your industry * Responding to a competitor`s strategy and pricing * Coping with entry into new markets * Positioning your firm against the competition * Developing a sustainable, long-term competitive advantage * And much more

Strategy As Practice

Strategy As Practice


$108.24


Strategy as Practice heralds a defining moment in how strategic management is understood. Paula Jarzabkowski's book leads the way in setting out the meaning and implications of this new field. This book is the first of its kind to help readers bridge the gap between what managers actually do and organizational strategies. It provides an activity-based framework for studying strategy as practice, with empirical evidence to illustrate the dynamics of this framework in real terms. The book supports readers with:- Definition of key terms- The context in which strategy as practice has developed- Clear concepts, frameworks and models for analyzing strategic activity "This is a pioneering work. As the first book in the new strategy-as-practice field, it offers its readers both innovative models and exemplary field research. It should be a rich source of inspiration for future researchers in the field."– Richard Whittington, Said Business School, University of Oxford, U.K. This book is indispensable reading for graduate students conducting research or doing courses on Strategy and Practice, Strategy Implementation or Strategy in Action as well as Advanced Issues in Strategy. This book will be a resource for both students and professionals alike.

Marketing Planning and Strategy (Hardcover)

Marketing Planning and Strategy (Hardcover)


$302.45


Marketing Planning and Strategy is designed for courses at the junior/senior-level in marketing strategy, business unit strategy analysis, strategic market planning, marketing planning, strategic marketing management and advanced marketing. It focuses on building the strategic skills necessary to compete in the global economy by using a variety of analytical frameworks to understand how companies formulate strategy, make strategic decisions, and how they implement strategy. This text focuses on marketing strategy from the viewpoint of the business unit and clearly distinguishes marketing strategy from marketing management.

Strategy (Paperback)

Strategy (Paperback)


$29.55


Strategic execution drives business success. This book covers strategy from the ground up, explaining what strategy is, how to put together a strategic plan, what tools and resources are necessary to execute it, and how to measure results.The New Manager's Guide and MentorThe Harvard Business Essentials series is designed to provide comprehensive advice, personal coaching, background information, and guidance on the most relevant topics in business. Whether you are a new manager seeking to expand your skills or a seasoned professional looking to broaden your knowledge base, these solution-oriented books put reliable answers at your fingertips.

The Timeless Principles of Successful Business Strategy (Hardcover)

The Timeless Principles of Successful Business Strategy (Hardcover)


$51.43


In recent times, a number of business leaders have forgotten the fundamental rules of business strategy. Consequently they have led their companies to collapse, provoking an economic and financial crisis. Obsessed with short-term returns, they have overlooked the fact that the real purpose of corporate strategy is not only to make quick profit but more importantly to create an organization that will endure. There is much to learn from the experience of established firms that have existed for a hundred years and more. They provide the material for this clear and concise book, which presents ten lessons that detail the main elements of corporate strategy. Recognizing that each firm is unique, the book resists the temptation of quick fixes, instead offering lessons to be pondered and used on a case-by-case basis.

International Business and Strategy (Hardcover)

International Business and Strategy (Hardcover)


$305.35


Description not available.

International Business and Strategy (Paperback)

International Business and Strategy (Paperback)


$154.61


Description not available.

Strategy and Strategists (Paperback)

Strategy and Strategists (Paperback)


$149


Strategy and Strategists provides an illuminating exploration of strategy and its implications for business. Adopting a critical and reflective approach, the authors guide the reader through the complexities of strategy, clearly presenting the conflicting viewpoints and arguments in this exciting and fast-moving field. Business examples throughout the text elucidate strategy theory, providing future managers and executives with the awareness and knowledge necessary to test perspectives and draw their own conclusions. Linking literature to contemporary developments, this engaging textbook is invaluable reading for all students of strategy. Online Resource Center: For Lecturers: PowerPoint Slides Teaching notes for mini-cases and end of chapter cases Guide to answering questions on readings Answers to discussion questions Sample examination questions All figures from the book For Students: Multiple choice questions Updates to the case studies Annotated weblinks Guidance to further readings

Economics of Strategy (Hardcover)

Economics of Strategy (Hardcover)


$368.11


Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. The sixth edition of Besanko`s Economics of Strategy uses economic theory to bring new insights to popular topics in modern strategy. By presenting basic concepts of economic theory with ideas in modern strategy literature, this book provides readers with a logical framework for understanding the strategic activities within a firm.

The Strategy Book (Paperback)

The Strategy Book (Paperback)


$37.54


Delivers the most important, practical knowledge on using strategy to deliver success in a competitive world and so you can get what you want from your business.An essential read for any leader or manager, explaining how strategy can help them get the results they want and engage people with the strategy they create. Readers can depend upon this book to help them understand what strategy can do for them and how to create powerful strategies, based on what we know about the science of strategy. This is an extremely practical, fully cross-referenced guide to strategy that is easy to use time and time again. It can be read as a whole or readers can dip into the easy-to-read, bite-size sections as and when they need to deal with a particular issue. Includes practical advice and expert tips about strategy, techniques and approaches, and includes punchy, memorable examples from real leaders winning (and losing) with real world strategiesMarket: The Strategy and Competition market was worth over 1.3 million in 2010. Pearson is the seventh largest publisher in this market, with almost 5% market share.Benchmark: The Leadership Book (9780273732044), Published September 2010, Life Sales: 3,194 copies sold (TCM Nielsen Bookscan).

Good Strategy/Bad Strategy (Compact Disc)

Good Strategy/Bad Strategy (Compact Disc)


$48.58


Developing and implementing a strategy is the central task of a leader, whether the CEO at a Fortune 100 company, an entrepreneur, a church pastor, the head of a school, or a government official. Richard Rumelt argues that the heart of a good strategy is insight?into the true nature of the situation, into the hidden power in a situation, and into an appropriate response. He shows you how insight can be cultivated with a wide variety of tools for guiding your own thinking. Good Strategy/Bad Strategy integrates fascinating examples from business, nonprofit, and military affairs to bring its original ideas to life: From Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from the Getty Trust to the Los Angeles Unified School District, from Global Crossing to the 2007-08 financial crisis, and many more. The abundance of business-ready insights offered by Rumelt stem from his decades of digging beyond the superficial to address hard questions with honesty and integrity.

The Strategy-Focused Organization

The Strategy-Focused Organization


$47.09


In today's business environment, strategy has never been more important. Yet research shows that most companies fail to execute strategy successfully. Behind this abysmal track record lies an undeniable fact: many companies continue to use management processes-top-down, financially driven, and tactical-that were designed to run yesterday's organizations.Now, the creators of the revolutionary performance management tool called the Balanced Scorecard introduce a new approach that makes strategy a continuous process owned not just by top management, but by everyone. In The Strategy-Focused Organization, Robert Kaplan and David Norton share the results of ten years of learning and research into more than 200 companies that have implemented the Balanced Scorecard. Drawing from more than twenty in-depth case studies-including Mobil, CIGNA, Nova Scotia Power, and AT&T Canada-Kaplan and Norton illustrate how Balanced Scorecard adopters have taken their groundbreaking tool to the next level. These organizations have used the scorecard to create an entirely new performance management framework that puts strategy at the center of key management processes and systems.Kaplan and Norton articulate the five key principles required for building Strategy-Focused Organizations: (1) translate the strategy to operational terms, (2) align the organization to the strategy, (3) make strategy everyone's everyday job, (4) make strategy a continual process, and (5) mobilize change through strong, effective leadership. The authors provide a detailed account of how a range of organizations in the private, public, and nonprofit sectors have deployed these principles to achieve breakthrough, sustainable performance improvements.Presenting a practical, proven framework steeped in rich case study experience, The Strategy-Focused Organization helps solve a universal management problem-not just how to formulate strategy, but how to make it work. Building on one of the most revolution…

The Art of M&a Strategy (Hardcover)

The Art of M&a Strategy (Hardcover)


$136


Seize the competitive advantage with today`s most powerful strategic tool: mergers and acquisitionsDriven by rapid globalization, technological advances, and dramatic changes in public policy, industry restructuring has become "business as usual". Yet the failure rates in M&A have been high. The best way to compete in this new climate is to make M&A part of your overall business strategy and skill set.The Art of M&A Strategy demystifies this complex subject by taking you step by step through the types of M&A strategy and the process, providing real-world examples of companies that have successfully used M&A in their overall business strategy, such as Cisco, GE, Google and many others.Part I outlines how M&A can create value in strategy. For each of a range of corporate strategy situations, the role and rationale for M&A as a tool is outlined, including: building and managing a business portfolio; participating in industry consolidation; corporate growth; and using acquisitions to create “real options”. Some well-known historic examples are used to illustrate success in strategies of each type that have been achieved through M&A.Part II is a “how to” guide to the development and execution of a successful M&A strategy. It begins with a review of strategic planning and outlines how to determine the role of M&A, considering the industry context, the competitive imperatives and strategy options. If M&A is selected as one of the strategic weapons, subsequent chapters then outline how to search and screen partner candidates, how to choose between buying and selling, and finally how the board of directors should be engaged in M&A decisions.Part III goes from M&A as an event to sustained strategic M&A programs. In particular, it examines the implications of globalization and the restructuring of industries on a global basis. When M&A is central to strategy, competitive M&A skills are essential

Business Strategy in Wealth Management (Paperback)

Business Strategy in Wealth Management (Paperback)


$65.39


Description not available.

Luxury Strategy in Action (Hardcover)

Luxury Strategy in Action (Hardcover)


$72.87


Written by experts in Luxury and Fashion Management at SKEMA Business School this exciting new book offers a new perspective that challenges the established rules of the luxury and fashion industry. The authors and contributors examine the evolution of luxury strategy and how the luxury industry is being redefined in the twenty-first century.

Business Strategy and Applications in Enterprise It Governance (Hardcover)

Business Strategy and Applications in Enterprise It Governance (Hardcover)


$354.1


"This book emphasizes how organizations enable both businesses and IT people to execute their responsibilities in support of business/IT alignment and the creation of business value from IT enabled corporation investments"–Provided by publisher.

Creative Strategy (Paperback)

Creative Strategy (Paperback)


$64.25


People tend to think of creativity and strategy as opposites. This book argues that they are far more similar than we might expect. More than this, actively aligning creative and strategic thinking in any enterprise can enable more effective innovation, entrepreneurship, leadership and organizing for the future. Creative Strategy is written by Chris Bilton, Director of Warwick University`s Centre for Cultural Policy Studies and Stephen Cummings of Victoria University’s School of Management. Combining and building upon the experience reflected in their previous books (Recreating Strategy, Images of Strategy, Management and Creativity and The Strategy Pathfinder) Bilton and Cummings argue that the divide between `creative` and `other` organizations or industries is a misconception that actually diminishes creative potential in both of these domains. By considering strategy as a creative process (and vice versa), the authors define ‘creative strategy’ as a mindset which switches between opposing processes and characteristics, and which drives every aspect of the business.  Subsequently, they draw experiences and cases from across this false divide: from the music industry, sports, fashion, Shakespearean theatre companies, creative and media organizations and the military, as well as what we might regard as more mundane providers of mainstream products and services, to show that much can be learned from any of these arenas. In so doing, they discover the need to challenge another dysfunctional partition. While there are many separate books and studies on innovation, on entrepreneurship, on leadership and on organization, sustainable creative strategy requires the deft integr

Business Strategy and Corporate Governance in the Chinese Consumer Electronics Sector (Hardcover)

Business Strategy and Corporate Governance in the Chinese Consumer Electronics Sector (Hardcover)


$214.56


This book analyzes how China?s firms in the Consumer Electronics (CE) sector have developed their business strategy and corporate governance during the reform process. The CE sector is one of China?s most important and dynamic manufacturing sectors. As one of the earliest market-oriented sectors after 1978, its experience illustrates the adoption of the Western model of management in China. It is the first book to analyze the link between business strategy, corporate governance and performance of firms, explicitly comparing state-, collective-, and privately-owned firms. The authors argue that the competitive dynamics of the market are central to the survival of firms in contemporary China.


December 2nd, 2007 in cosmetics | tags: , , , , ,

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